Intercultural Design// Project 1
4/1/22-21/1/22- Week 1-3
Chan Siew Ni #0352518
Bachelors of Design in Creative Media
Bachelors of Design in Creative Media
Intercultural Design// Project 1 Proposal
INSTRUCTIONS
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LECTURES
Figure 1.1: Lecturer's Slide
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Week2 (10/1/22): Culture & Us
PROJECT 1 // Proposal
The general theme is “Purpose”. We should select a particular
culture in society and brainstorm to identify an area of interest
we wish to highlight on or bring awareness/attention to that
culture. Then, we have to conduct some research about the culture and the
specific area we have identified. Next, we have to produce some
preliminary ideas on how we will apply our knowledge and creativity
in design to communicate our message to an audience. Each idea is to be
supported by a short rationale. We have to conduct visual research to help
expand our idea generation.
Our proposal should included:
1. 200-word rationale defining and interpreting the theme in relation
to the culture and area of interest
2. A minimum of 5 preliminary ideas in detailed sketches, each with a
rationale
3. Visual references (visuals that inspire/influence those ideas)
4. Reference list
5. Photo credits
Our group members included Alvin Lim, Xin Yan, Jia Yet, Shuen Yan, and Kai
Ting. We create a Whatsapp group for discussion. We put all our research on the following document.
Project 1// Proposal Document
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Presentation PPT
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Pre-recorded presentation
FEEDBACK
Ms Anis said we can focus to the gamers feeling. The purpose of the project is to raise awareness. Ms Anis said that we must rewrite our research problem as a full statement.
Then, she also said that research question should reflect research
objectives. She also mentioned that we are lacked of concept and idea
sketches.
REFLECTION
At first, I was no idea on the topic that we going to do research on. But after we done this proposal, I learned that there's a lot of games or even in real life , contain Gacha. I have learned that how to write a proposal from proposing some question and objective until to solve it and answer it.

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